construction posters

Subject Theme

Eye protection
HI VIS
safety boots
ear protection
hard hat
Follow instructions                            Hard Hat
                                                           You wont look like such a hard ass without your hard hat
                                                             
                                                           Don't be such a hot head ( pic of head on fire)
                   
                                                           No one likes a hot head


Cow
Don't loose your head wear your hard hat

wear your hard hat don't be a stupid cow

stop mooing around pay attention
                                                                                  Person
                                                                                  Don't fall if you can help it.
                                                                                 
                                                                                 don't die if you can help it

                                                                                  pay attention

                                                                                  don't fall to your death

                                                                                 be cautious


SETTING UP POSTERS

Border 10mm from each edge

Border 8pt weight, aligned to the inside

round corners 6mm radios

Input copy line using impact typeface

Input additional data using typeface Helvetica

IMAGE (PS)

convert to greyscale

apply fresco filter

apply yellow and black duotone

convert mode to RGB

reduce cyan and magenta in selective colour

adjust curves to increase contrast

IMAGE (AL)

create rectangle over image and apply clipping

border 6pt weight

round corners 6mm radios

Tate Modern

Alibis- Sigmar police

instantly experimental artists.

The retrospective is the first to bring together the unusually broad range of media.
painting, drawing, photography, film and sculpture. also note books, slide projections and photocopies, off the wall materials, metor dust, gold, bubble wrap, snail juice, potatoes, soot, uranium.

Range in size from the intimacy of a note book to monumental paintings. Interest in travel, drugs and communal living in the 1970s.
Sceptics of all authority

Initial idea matamorphosis

My initial idea for this project was a lot like a stage set up. taking the scene where he decides he wants to take a sneak peek of Dianna in the bathroom, I want to take all of the feelings to why he wants to take a look in the first place and look into a deeper meaning behind that. for a basic example he may want to go ahead and have a look even though he knows he probably shouldn't. In some way you may look at this as though he has no shame of looking. Doing the project like this I would be able to link this to my subject area art therapy. Looking into deeper meanings and try to communicate this to the viewer in lots of different ways.

I thought that this idea could start of with lots of layers of curtains in which you have to force yourself through. this represents of even how much the character knows it is wrong he will still go through and also because of what we already know of what happens after he has his sneak peek it could also be a way of warning in other words he should of gone with his gut rather than his dick.

this would communicate to the viewers because whilst they decide to walk through the curtains it is because they are curious of what is to be seen on the other side. this is getting across part of his thoughts and feelings to why he carries on walking.

I would also like two other things going of as the viewer tries to walk through the curtains. For instance I liked the idea of whilst the viewer walks through each layer they also find a piece of women's clothing so skirt, top, heels, bra, pants. By doing this I show another example of why his curiosity increases with a naked women on his mind pushing him closer and closer to the door.

the second thing which I would like to happen would be to have a cd track playing the sound of a shower. this to just get a much more literal understanding across to the viewers.

I like the thoughts and ideas I have come up with but I think I really need to narrow it down. I feel I have turned it into more of an installation rather than a final piece. which for one means too much work and not enough time and also im not sure it is arty enough for my own liking.

video installation

packaging design/ presentation

My product:

The purpose of my product is to be a remedy that enhances creative flow through increasing energy, focus and memory ( or unblocks creative pipelines).

My product could also be used to help with many other things for example like, stress, frustration, confusion, anger, exhaustion, demotivation, migrants, muscle cramps and distraction. Our aim is to take negatives and turn them into positives. From researching into all of these negative feelings, which can seem as just a temporary time link it could lead into something quite damaging. All of these single feelings are what the majority of the people in the creative industry come across. They could all become a creative block, which can lead to lack of confidence, which can lead to you becoming quite a fragile person, and then there’s the possibility of you becoming at risk of a mental illness.

The target audience, which I will be concentrating on, will be for anyone above the age of 16 who have trouble with these feelings listed. My reason of choosing this specific target audience is because I think that the majority of people who suffer with these emotions on a day-to-day basis have a very busy life style, work, family, responsibility etc.…  I don’t want my product to become an addictive substance but something, which people can safely rely on with out there being any danger to the human body. It will be a temporary pick me up which can allow people to have a clear head and concentrate on what is important at that moment in time, whether its work or family related. If you’ve got too much going on that’s occupying your mind when at a specific moment you need to be concentrating on something else.

This product would benefit my target audience because they would be able to basically block out all the unwanted distractions for a temporary amount of time that would allow them to concentrate on what's needed at that moment of time. I would also like to make these product reasonably cheep, easy to find and un harmful.

The list of ideas I have for what the product could be are:

  

Snacks

Candles

Cream

Air freshener

Stress ball

Scented pillows

Perfume

Sweets

If I was to work with the idea of the product being scented there are many products that provide a certain aim to help the human mind and body to relax and sooth…

Lemon, oranges, and limes-

Help stimulate alertness and will make you feel more awake and ready to get on with the days tasks. So in a way you become more concentrated on what you need to do and temporarily block out all the distractions. I guess you could call it a little pick me up. Also all off these are easy to get hold of.

Lavender-
Is a garden flower with slim, sage green leaves and spikey purple petals. The scent of lavender eases anxiety and insomina. 10 out of 10 people slept 20% better on average with the scent of lavender. This would benefit my target audience because it would help with their lack of sleep from the routine of hectic busy days. The better sleep they get the more awake and alert they will feel when they wake up ready for their daily routine. Also it is easy to get hold of.

Jasmine-

Can be used as a antidepressant, antiseptic, aphrodisiac. This would benefit my target audience because this could seem as a more pleasant way to help them rather than taking tablets or some other extraordinary measures to help with their case. This would be a more relaxing and soothing option for my target audience also its easy to get hold of.

Rosemary-

It is said that rosemary can improve your speed and accuracy during mental tasks. This would benefit my target audience because they would be able to think on the spot and improvise when put under pressure successfully. Aso this would allow my target audience to prioritise work in the time of need, quick thinking and effective actions. Also this product is easy to get hold of and also cheep.

Cinnamon-

Cinnamon can stabilize your blood sugar levels, this can help you keep focus and alert throughout the day. This would benefit my target audience because it will keep your mind clear of what you need to do and block out all the un needed distractions. Also it is easy to get hold of. Cinnamon can also help your brain work better and keep you more alert by smelling it. If you need to focus on a task, chewing cinnamon gum or the scent of cinnamon is a quick mental pick me up that you can use as a natural way to be more mentally focused.

Peppermint-
Pepermint boosts mood and motivation. If you were to chew or even have the scent of pepermint around you would get the push you need to succeed in your aims. This would benefit my target audience because it would boost their confidence and concentration levels both would keep you away from the risk of a mental break down.

My product will be available to get in supermarkets, chemists, boots, Superdrug, cosmetic stores, online, market. This is so the customers are able to collect at any day any time. Also my customers wont need to be prescribed the product but I will need to put all the ingredients used on the packaging so my target audiences can look for any allergy’s.

EZ

My umbrella name to link all of my products together will be called EZ (easy) for example one of my products could be EZ sleep.

Products could possibly have:

    Candles                     Ez smell / burn/ sniff

    Face masks              Ez mess

    Scented cream        Ez rub

    Air freshener           Ez fresh/ air

    Shampoo                 Ez cleanse

candles                 EZ sleep

cream                   EZ touch

sweets                 EZ buzz

The products I have chosen to expand are... Candles- EZ sleep, Cream-EZ touch, and Drinks-EZ
buzz.

Candles- EZ Sleep
I like the idea of this as I think it is very important for people who are in stressful jobs, that they get a great night sleep every night so they can block out all the things that have gone stressful day and concentrate on a good nights rest. it is proven that the average person works better to their full abilities when had a good night sleep. It would be nice if my target audience would be able to go into work with a clear and focused head.


the ingredient I have decided to reach this aim is Lavender.
Lavender s a garden flower with slim, sage green leaves and spiky purple petals. The scent of lavender eases anxiety and insomnia. 10 out of 10 people sleep 20% better on average with the scent of lavender. This would benefit my target audience because it would help with their lack of sleep from the routine of hectic busy days. The better sleep they get the more awake and alert they will feel when they wake up for their daily routine. Also it is easy to get a hold of.

So this means that the scent of my candle will be lavender. the customer would light the candle to fall asleep to the smell of lavender ready for a restless sleep and a new day.


Body cream- EZ Touch
I wanted this product to be a quick and easy way for my target audience to feel relaxed and calm during hard days work. this product could be seen as a little precaution in the morning to prepare you for a stressful day. to just have a few minutes of feeling relaxed and calm and not have to think about work, sometimes all people need is a break from it all. 

to achieve this effect i want to use Jasmine within the ingredients. Jasmine can be used as a antidepressant, antiseptic, aphrodisiac. This would benefit my target audience because this could seem as a more pleasant way to help them rather than taking tablets or some other extraordinary measures to help with their case. This would be a more relaxing and soothing option for my target audience also its easy to get hold of.


Drink- EZ Buzz
i want my target audience to have a little bit of a boost whilst doing work so they feel focused and motivated to get it done. its not great when you have so much to do especially when your not motivated to get done whats important. This product could also help if you are distracted by something personal and where you need something to take your mind off of that and just concentrate on what you need doing at that moment in time.

I would use Lemons, oranges or limes for one of my ingredients with in this product as they can help stimulate alertness and will make you feel more awake and ready to get on with the days tasks. So in a way you become more concentrated on what you need to do and temporarily block out all the distractions. I guess you could call it a little pick me up. Also all off these are easy to get hold of.

considering the ingredients and the use of the word Buzz i thought it might be appropriate making this product a healthy morning drink before the day begins so my audience is ready for the stressful day ahead.


Here are some designs for my logo

These last three were my favourite and are the ones which i decided to go with.

Next i started to research different nets for which my products would go in.

Next i started to research into infa-graphics.

Then i started to design my own

EZ Sleep

I decided that i wanted all of my packaging to be a set. in order for this i think it would be best if i had the same packaging and layout of the infa- graphics this way the products become more recognisable as a set. 

EZ Touch

EZ Buzz

Next i started to design my umberella logo from my sketchbook

Then edited on photoshop

This was just a list of ingreedients for each product in my sketchbook

This is where i start to put my final designs together

From the feedback that was given it was suggested to me that i should take away the white boxes and change all of my infagraphics into white as it will stand out more.

What was also mentioned was that maybe i should change the font of my logo and umbrella name. this was to make my packaging look more smooth by enthasizing the product name and logo EASY.